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IBM Design Thinking: Human-centered outcomes at speed and scale

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IBM, one of the world’s most enduring companies, is in the midst of a design transformation, and has recently released its design thinking framework to the world. Anchored by the infinite loop of Observe, Reflect, and Make, IBM Design Thinking is built for the speed and scale of the modern enterprise. In this workshop you will be guided by the IBM Design team in an active experience with a focus on these key principles and practices, and you’ll emerge with an understanding of how the IBM approach can help you build awesome user experiences and grow great companies.

Interaction16

The 9th annual interaction design conference organized by IxDA, takes place in Helsinki from 2-4 March 2016.