Maybe you’re wrestling with your own brand story, or your personal story — stranded on drafts and scraps or sketches of messy, barely articulated ideas. Don’t give up: your story truly matters. Through this workshop, we will rediscover timeless principles of story, and workshop ideas for evolving your own personal or brand stories.
Participants in this session will:
Be introduced to the elements of story, and how story methodology works
Share and hear case studies of effective stories
Review tools and approaches for finding, creating and sharing great stories
Benefit from having their own work and ideas workshopped with the group, or worked on individually
Kevan is Director of Creative Strategy with Vancouver’s Domain7. His award-winning content strategy work has helped tell better stories for some of the world’s most interesting organizations, but he’s most proud of pioneering new workshops to draw out contributions from his brilliant colleagues and clients. He works from home on his family farm, with his wife and two young kids.
This workshop is a part of co+Lab’s community-powered learning program, co+Learn. Find out more about other courses and workshops by visiting the co+Learn website, or signing up for our email newsletter.