World Interaction Design Day 2021 | Solidarity and Transformation

Sep 28, 2021 · Dubai, United Arab Emirates

Join us for World Interaction Design Day, a global celebration of interaction design's impact on improving the human condition!

<>About this event<>
September 28, 2021, | 6:30 PM at ATÖLYE Dubai | 7:00 PM on Zoom

In partnership with Adobe and Interaction Design Association Dubai, this year's hybrid event will take place at ATÖLYE Dubai to promote diversity and inclusion in design.

This year's theme is Solidarity and Transformation.

This World Interaction Design Day we’ll explore how designers help us adapt to a changing world, rally around new ideas, and find ways to thrive despite all the challenges. We’ll explore how interaction design is driving transformations in how we work, connect and live.

The event will happen in-person and online:
>>>In-person (ATOLYE Dubai)

>>>Online (Meetup)
RSVP on Meetup to see the Zoom link

6:30pm – Check-In and Networking (over pizza & mocktails)

7:00 PM – Niki Mukhi: Design the World You Want to Live in

7:20 PM – Dida Atassi: The Business of Experience

7:40 PM – Aicha Mansour: TBC

8:00 PM – Q&A with speakers

8:15 PM – Networking

<>About the Speakers<>
- Aicha Mansour: Service & Interaction Designer Senior Lead, ATÖLYE Dubai

Aicha had her heart set on Product Design, and wielding a masterful grasp of Design Thinking and Design Sprinting, led multiple digital transformation projects delivering innovative, holistic solutions in the form of mobile apps, websites, platforms, e-commerce & immersive experiences that empowered brands such as Vodafone, GIZ, UN, P&G, Hero Group, Subaru, Metro GmbH, AXA & many more.

She is incredibly enthusiastic about alternative education, upskilling young talent, and sharing her love of design. Over the years she has run public mentoring workshops to empower young talent in the design and digital fields to grow their knowledge beyond the walls of educational institutions, as well as mentoring programs for senior students in the German University and the American University in Cairo.

- Dida Atassi: Design Director, Accenture Interactive Middle East

Dida is an accomplished digital professional, she has spent 18 years developing compelling world-class experiences for global and local brands across telecommunication, banking, retail, lifestyle and government sectors. From ideation workshops to polished design deliverables, Dida places a particular focus on crafting unique, loveable products and services that resonate with local cultures.

She considers herself an advocate of the user and believes that understanding who they are and what their needs are is paramount to designing a successful product or service. She also tries to help people see how digital can make our lives a little bit easier by designing simple and rewarding experiences.

- Niki Mukhi: Designer, Artist & Entrepreneur

Niki co-founded social music platform Brapp empowering artists and producers to connect and collaborate in a way that has no geographical, musical, or financial barriers. The app was featured by Apple as an Editor’s Choice App for its feature and UX innovations and saw people in over 100 countries create 1000s of unique musical collaborations, many of which led to official releases, and they subsequently launched Brapp Records to produce content with talent discovered through the app generating millions of streams within the first year alone.

As a composer and guitarist, he has written scores for international plays (UK, Spain), performed in over 50 cities from Glastonbury Festival to the Cologne Philharmonic, recorded on scores for BBC TV & Radio documentaries, worked with leading jazz, flamenco, Indian, classical, electronic and pop artists around the world and was recently awarded the UAE Gold Visa for his work in the arts.

Looking forward to seeing you all!

Event organizers
  • Interaction Design Association (IxDA) Dubai

    Interaction Design Association (IxDA) Dubai is a local group and part of IxDA international community.  Our goal is to focus on developing and promoting expertise and knowledge in the disciplines of design and technology. Together we hope to contribute in shaping and building a community of designers who are dedicated to create meaningful relationships between people and the products and services that they use, from computers to mobile devices to appliances and beyond. Join us if you're a designer, develop

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