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Women in Mobile Growth w/ Rhapsody, Zillow, aka NRG, & Allrecipes.com

Oct 27, 2016 · Seattle, United States of America


We're excited to be hosted by General Assembly, and can't wait to hear growth stories and strategies from a panel of mobile experts.

We'll kick off the evening with some beer, soft drinks, and pizza, and then hear lessons and best practices for app growth. We'll cover organic and paid user acquisition, retention and engagement strategies, tactics for push, in-app message and email, and their own war stories from the mobile trenches. Then we'll hang out for a little while longer to chat about all the cool things we just learned.

Come out for an awesome discussion about how to grow your mobile business and meet some cool people involved in apps.

The Plan 
6.30pm -Check-in and onsite registration 
7.00pm- Welcome and introductions 
7.15 pm -Mobile Growth Panel  
7.45pm - Q&A from Audience 
8.00pm -Social Hour  

The People
Nikisha Reyes-Grange, Principal, aka NRG
Cindy Ward, PGM for Mobile Apps, Rhapsody International 
Vasantha Kostojohn, Senior Director, Product Management, Allrecipes.com
Jessica Scheibach, Principal, Mobile Apps, Zillow

Branch provides free deep linking technology to mobile app developers and marketers. We're on a mission to help you grow your business through deep linking, and allow users to discover content inside mobile apps. Branch links drive app conversions, engagement, and retention on every marketing channel. Branch powers over 1.5 billion links a day for thousands of users across the world. Find out more about Branch and our Mobile Growth Community online. 

Grow.co is the world's largest mobile growth community, comprised of more than 7,000 acquisition and retention-oriented marketing professionals—from early-stage startups to global brands. Besides our weekly newsletter, in which we curate the latest and best in mobile growth content, we produce a wide portfolio of events ranging from local meetups that focus on specific verticals and topics, private dinners for top-tier marketers and Mobile Apps Unlocked—our yearly flagship summits which draw hundreds to Las Vegas, New York and San Francisco for several days of networking and learning opportunities.

General Assembly transforms thinkers into creators through education and opportunities in technology, business, and design. At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing.

Leanplum is the most complete mobile marketing platform, designed for intelligent action. Its integrated solution delivers meaningful engagement across messaging and the in-app experience. Leanplum offers Messaging, Automation, App Editing, Personalization, A/B Testing, and Analytics.

Top brands such as Expedia, Tesco, and Lyft trust Leanplum to create impactful relationships with their users. Leanplum was founded in 2012 by former Google engineers with years of experience in optimization and has received over $17MM in funding from top-tier VCs like Kleiner Perkins and Shasta Ventures. Discover more at https://www.leanplum.com.

Mobile Growth meetups are powered by Branch.

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