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Who's Afraid of Conversational Interfaces? Behavior Design meetup #13

May 19, 2016 · Amsterdam, Netherlands

It's time for the second meetup of the year. Conversational Interfaces are a hot topic. The idea of a butler at hand that serves you within seconds is a powerful thought. 

It's also the idea of the perfect interface, no interface. Many have tried, most have failed.


For this meetup we have invited speakers to discuss everything related to Behavior Design and Conversational Interfaces. How to persuade when there is no interface. We are happy to have a nice mixture of backgrounds both from design, research and product.

Niels 't Hooft 

As a hybrid writer, Niels ’t Hooft (1980) combines literature and technology. He writes novels, researches digital writing, publishing and reading, and tries to come up with his own inventions in these fields. The app book Geometry Girl (to be released this fall) is his most hybrid project yet. Niels has a soft spot for videogames and writes for them too.

Martine van der Lee (KLM)

Martine van der Lee is manager social technology at KLM Royal Dutch Airlines. “Being where our customers are” has been the basic principle for KLM’s social strategy, offering customers the possibility to contact KLM on 8 platforms, in 13 languages, 24/7. Taking the next step, KLM has adapted social media as their third digital entry point, next to their website and app.


Martine has recently worked on launching KLM on Messenger, the first bot within the airline industry, that enables customers to perform all relevant activities of KLM.com, on a platform they already use, Messenger. Currently she explores and implements bots and artificial intelligence solutions to make KLM’s servicing and care ever more relevant and personal.


Willem-Paul Brinkman (TU Delft)


In 2003 Willem-Paul Brinkman (1970) received his PhD degree in human-computer interaction from Eindhoven University of Technology, The Netherlands. In 2004 obtained his Postgraduate Certificate in Learning and Teaching in Higher Education from Brunel University of West London, where he worked for five years as a lecturer, before moving in 2007 to Delft University of Technology where he became an assistant professor working in the Interactive Intelligence group. His main areas of expertise are cognitive engineering, human-computer interaction, behavior change support systems, mental health computing, virtual reality exposure therapy systems, and virtual health agents. He is an engineer currently leading funded projects on persuasive technologies for mental health, deployment of ehealth applications, efficacy of VR for exposure therapy and enhancing resilience to stress, remote VR treatment systems, life-like virtual humans, the sense of presence, and memory restructuring for PTSD. He is a co-author on more than 120 peer-reviewed papers. 

Willem-Paul will share the first results of new research how to influence the sense of agency by using specific conversation strategies.

Doors open: 19:00
Start program: 19:30

Event organizers
  • Behavior Design AMS

    Techno-optimisme gaat hand in hand met de maakbare wereld. Met de toenemende aanwezigheid van technologie wordt het ook meer ingezet om ons gedrag te veranderen. Soms bewust door onszelf, maar vaak beseffen we het niet, maar was er duidelijke invloed van de ontwerper. BEHAVIOR DESIGN Het vakgebied bestaat al lang. Denk maar eens aan het knipperende lichtje in je auto dat niet stopt tot je go...

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