UX Nudge - Design for Behaviour Change

Jan 15, 2017 · Tel Aviv-Yafo, Israel

What can design learn from behavioral psychology? How can we design for behaviour change? The Nudge concept is a collection of tiny little design hacks that can encourage people to make better decisions. 

A nudge is like a tiny push towards a specific path without limiting the alternatives. A good nudge helps people and is not meant to mislead them. 

Hi! I’m Tom Even, a product designer based in Israel. I work with startup companies and blog about creative thinking. I graduated from Bezalel Academy of Arts and Design, BA in visual communication. I’ve been fascinated by what design can learn from behavioural psychology after studying the "Nudge Concept" in Denmark.


18:30: Snacks & Coffee / Networking  
19:00: Welcome & Intro  
19:05: Presentation: Tom Even
20:00: Open Salon Discussion

*This presentation will be in Hebrew 


See you at our yearly conference:
UX Salon 2017
Two days of intensive UX learning in Tel Aviv 

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  • UX Salon - TLV

    What is a Salon? A salon is a gathering of people under the roof of an inspiring host, held once a month to increase the knowledge of the participants through conversation. UX Salon is a group that gathers to inspire and educate one another. Join us if you're interested in collaborating with others and contributing to ideas on User Experience and Design. --- UX Salon 2018. 2 days of inspiration, education and skills development for user experience and digital product professionals. On May 6-7, 2018, join

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