Join UX Joburg for our September 2021 MeetUp featuring Nicole Kim Pillay, who will be presenting a workshop on Content Mapping. Nicole is a UX writer, content strategist, and user experience advocate at Standard Bank Group. She specialises in microcopy and content-first design. An avid proponent of creating user-friendly experiences, she loves bringing together the ever-intersecting world of copy and design.
We will be using an empathy map to plan content based on different stages of the user journey. During the workshop, we will take a deeper look into:
1. What a user is thinking and feeling during a journey;
2. Asking the right questions to understand your users need ;
3. What types of content are needed and when.
UX Joburg is sponsored by Sand Dollar Design, a global design firm. Find out more at www.sanddollardesign.co