The Nightmare Before Content: Steve Floyd Speaker Event

Jun 20, 2017 · Seattle, United States of America

Title: The Nightmare Before Content

Speaker: Steve Floyd

Description: Getting teams to communicate during a redesign or major site migration can be a major clusterfail. Company structure, outdated systems, and egos can all get in the way. Even with more and more companies adopting lean principles and design thinking, the vast majority still struggle to document and implement a basic content strategy. There is another way, and it doesn't suck.

This talk will provide the following actionable takeaways:

- Where and how communication breaks down among most UX teams (and how to overcome it)

- How to get key stakeholders to communicate their insights and value in a centralized, constructive and distilled manner

- How to integrate critical SEO considerations without completely mutilating your copy

- Specific tools, resources, and proven processes to overcome these common woes

6pm - 6:45pm Networking. PIZZA, beer, wine, and soda provided.
6:45pm - 7pm Announcements
7pm - 7:45pm Presentation
7:45pm - 8:15pm Closing remarks 
8:15pm Clean up :) 

RSVP required. This is a secure building. If you sign up last minute, make sure to alert Misty through meetup. 

Event organizers
  • Content Strategy Seattle

    Good content is necessary for good websites. They can't just be well-coded and well-designed — to be effective organizational tools, they need to be well-written and well-produced, as well. <br> If you're a content professional in the Seattle area, this group is for you. Join us if you're a content strategist or want to be, if you want to work with content strategists, or if you're just...

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