The Art of Channel Automation with Alyssa Atkins

Nov 14, 2017 · Toronto, Canada

A tactical look at how to discover, scale, and automate marketing channels without relying on engineering.

What you can expect to take away:

- How to discover high potential marketing channels.

- How to scale and streamline these channels without losing efficiency.

- Real-world examples of these strategies put into practice.


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Alyssa Atkins is the VP of Marketing and early employee at top Toronto startup, CareGuide. She is a graduate of Next 36, Canada’s most rigorous entrepreneurship institute. Alyssa has a long background in entrepreneurship and startups, and was an integral part of the marketing team at breakout startup Top Hat.



6:00pm: Networking

6:30pm: Presentation

7:15pm: Q&A

7:30pm: Networking

8:30pm: Wrap up


Tweet us using #GrowthHackingTO ( or #GrowthHacking (



StackAdapt: ( Helping brands accelerate customer acquisition.

Top Hat: ( A comprehensive teaching platform that helps professors like you easily create an interactive lecture experience.

EventMobi: ( #1 event app platform worldwide reaching thousands of event planners and millions of attendees in over 40 countries.

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    Startups don't struggle to build their product. They struggle to build an audience and acquire new customers. This group is dedicated to combining technical, analytical and creative marketing techniques to test and optimize new ways of solving this problem. We'll cover growth hacking best practices, case studies and important skills. Whether you are coming to learn or to share a lesson learned, we want to hear from you. By popular demand, we have also created a monthly Newsletter sharing community highligh

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