Tackling bias in design processes

Apr 25, 2018 · Amsterdam, Netherlands

You are building your products and services for users who have different experiences, abilities and needs than you. Ideally you have a diverse mix of people to make objective design decisions early on. However, all decisions your team makes are naturally biased even with the best intentions. Unless you are aware of your biases, they will affect your design process in ways that might be harmful without you even knowing.

This meetup is an introduction to the concept of unconscious bias in design processes – the mental shortcuts our brains take to help us make decisions quickly or with incomplete information.

In this interactive and hands-on workshop we will explore what unconscious biases are, their influence in the design process (and outcomes), and how to spot and work around biases.

Open doors 18.30
Start of program 18.45
Expected finish 21.00

Hosted at:
Remember to Play
Strategic design consultants

Event organizers
  • Strategic Design Sandbox

    We are a community of Strategic Design enthusiasts. Our community is an open platform for the exploration and exchange of ideas, concepts, methods and tools related to the practice of Strategic Design. We prefer “learning by doing” and therefore want to avoid the standard “show & tell” format. We aim for hands-on, interactive and co-creative sessions. As a secondary goal, we want to create awareness and therefore strengthen the position of Strategic Designers in today’s business environment.  STRATEGIC

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