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How to transform your digital marketing agency into a broadcasting company

Sep 19, 2019 · Houston, United States of America

Mike Stewart will talk about what the yellow pages got right, and how applying those lessons is helping to transform the local media landscape in DFW. Mike will persuasively demonstrate how the shift from the agency model to the producer model is the key to transforming local media into a growth industry and may possibly even improve the state of local journalism in the process. Mike will then offer up a blueprint that digital agencies can use to begin the transition from a dying agency to a thriving producer.

*The platform for publishing content
*The people involved
*The process of publishing
*Why performance broadcasting

About Mike Stewart

Now approaching 20 years, Mike Stewart has helped hundreds of local business owners save millions in wasted marketing expenses by eliminating broken agency relationships, wasteful ad spend, and useless online services that fail to deliver local search results. Mike believes his straightforward, no-nonsense approach to local marketing transforms struggling businesses into market leaders, saving jobs, and restoring family fortunes. Mike is a veteran of local marketing having spent a decade with Verizon and a decade building healthy marketing and advertising relationships with small to medium-sized local-focused brands across various industries.

Mike Stewart will talk about what the yellow pages got right, and how applying those lessons at Rise Local is helping to transform the local media landscape in Dallas Fort Worth. Mike will persuasively demonstrate how the shift from the agency model to the producer model is the key to transforming local media into a growth industry and quite possibly even improve the state of local journalism in the process. Mike was a top producing yellow pages advertising salesman who successfully transitioned into digital media. Then he hit the wall. Search changed once again. Mike will then offer up a blueprint that digital agencies can use to begin the transition from a dying agency to a thriving producer.

Twitter: @realmikestewart
Web: https://riselocal.com

SearchHOU fills a void in the Houston digital marketing culture. Come on out to our next meetup and see what we're all about!

* First Timer or SearchHOU Member - FREE

* Early Bird ticket (non-members) only $10 + fees

* General Admission ticket (non-members) $15 + fees

* Register Here: https://searchhou.eventbrite.com

Event organizers
  • SearchHOU

    This is a group for search engine marketing professionals to share knowledge, experiments, and tactics with others in the community. We'll meet once a month and have an experienced presenter talk about a topic directly related to search marketing, and give actionable insights that you can take home and use the very next day. There are three ways to attend meetups: • Purchase an Early Bird ticket for $25: Learn more here. • Purchase your ticket at the door (day of) for $40: Learn more here. • Become a mem

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