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The challenges and reality of starting an A/B testing program at Countdown

Apr 24, 2019 · Auckland, New Zealand

This month we will have guest speaker Hayden Sanders from Countdown to pass on some valuable learnings and experience around CRO and Data

Hayden - "A/B testing is fun to do and provides insights unlike anything else. But getting to a point where you can test with confidence and have quality data to do the analysis on can take time and a lot of work to get right. This is my experience of trying to get to a best practice A/B testing program and the highs and lows I've encountered along the way."

Sure to be a great talk.

Presentations will start at 6:30.

Beer, pizza and soft drinks provided by Absolute Analytics.

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