MuleSoft Summit Fall 2013 - London

Optional Hands-on Lab Agenda (Located at Prospero House)241 Borough High Street, London SE1 1GA tel: 020 7105 6030 1:30 pm Check-in and environment setup  2:00 pm Introduction to Mule Companies can no longer compete with just the assets, technology and talent within their four walls. Today, companies must combine an explosion of applications, data, partners and customers into a single, high performing entity. Welcome to the New Enterprise. In his keynote address, Ross will discuss MuleSoft’s vision for the future, how APIs will transform the way your business operates, and why getting your enterprise connected will position you for competitive advantage.  2:30 pm - 6:00 pm Hands-on Lab Learn the basics of Mule Studio (integrated design environment), DataMapper (graphical data mapping and transformation), Mule Enterprise Management (visibility and analytics), and CloudHub (integration platform as a service). You’ll use Mule Studio to import, enrich, process and export Salesforce records from cloud to on-premise and vice-versa. Please bring a laptop and power supply to this session.  6:00 pm Event End  Summit Agenda (Located at Plaisterers' Hall)One London Wall, London, EC2Y 5JU 8:00-9:00 Registration and Breakfast 9:00-10:30 Keynote – The New EnterpriseRoss Mason, Founder and VP Product StrategyUri Sarid, CTO Companies can no longer compete with just the assets, technology and talent within their four walls. Today, companies must combine an explosion of applications, data, partners and customers into a single, high performing entity. Welcome to the New Enterprise. In this keynote address, Ross and Uri will discuss MuleSoft’s vision for the future, how APIs will transform the way your business operates, and why getting your enterprise connected will position you for competitive advantage.  10:30-11:00 Break - Demo stations open  11:00-12:00 From concept to reality: Delivering business results with MuleSoft’s API PlatformReza Shafii, Director of Product Management APIs present numerous opportunities – mobile enablement, monetization of services, and customer and partner enablement to name a few. But where do you start? At this session we’ll present a few real-world API use cases and demonstrate how MuleSoft’s API Platform can help you design, build, run and manage APIs to drive real business results.  12:00-12:30 Customer speaker: CapgeminiBen Scowen, Technical Director 12:30-1:30 Lunch - Demo stations open  1:30-2:00 Customer speakers: Vertu & WhishworksAndy Summers, Enterprise ArchitectSri Arardhi, CEO  2:00-2:30 Customer speaker: BNP ParibasSpeaker to be announced  2:30-3:15 Breakout Sessions From planning to production: Achieving success with Mule ESBPablo Luna, Solutions Architect Are you new to Mule ESB and wondering how to plot a course to successful deployment? This session is for you. We’ll explore best practices for every stage of implementation from architectural design to development and testing, all the way to managing live deployments. Secrets of a great APIUri Sarid, CTO  Much like a great UI is designed for optimal user experience, a great API is designed for optimal consumer experience.  But what defines great consumer experience?  And how can you deliver it consistently in every API you develop?  In this session we’ll cover these topics in-depth and demonstrate best practices for developing great APIs through collaboration.  3:15-3:45 Break - Demo stations open  3:45-4:30 Breakout Sessions SOA and legacy modernization: the first step to the New EnterpriseSteven Camina, Senior Product Manager  Service-enabling legacy assets and effectively managing and orchestrating services is the first step toward realizing the promise of the New Enterprise.  In this session we’ll present strategies for getting the most out of your legacy assets and the steps you can take to build a solid foundation for APIs down the road. Getting it right with SaaS integrationChris Purpura, VP and GM, CloudHubPablo Luna, Solutions Architect With SaaS adoption transforming your application landscape, it’s important to get SaaS connected to the rest of the enterprise.  In this session, we’ll discuss the things you need to think about when designing your SaaS integration strategy and the benefits of a platform approach, and we’ll demonstrate how MuleSoft addresses the complexities of cloud integration. 4:30-5:00 What the future holdsReza Shafii, Director of Product Management  A sneak-peek into MuleSoft’s product roadmap and what’s being planned to deliver on the vision we mapped out today.  5:00-6:30 Cocktails    Partner sponsorship opportunities are available, please contact us for more details.