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Messaging Architecture: The Power of Prioritizing

Dec 6, 2018 · Portland, United States of America

Building off the success of last month’s Core Messaging meetup, we’re closing out the year with an introduction to Messaging Architecture — a tool for translating mission, vision and values into clear messaging priorities for yourself, your business or your clients.

In this 30-minute talk, Messaging Strategist Nathan Landau will detail how a healthy sense of priorities can help you structure even the largest content projects with ease—and how to build consensus among clients and creatives alike.

Enjoy happy hour beverages, small bites and networking starting at 5:30, and stick around for the talk starting at 6-ish. We’ll see you there!

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  • Content Strategy PDX

    "Content Strategy" describes the strategic approach to identifying, planning, collecting, creating, distributing and governing content. People interested in "Content Strategy" will likely be involved in the fields of communication, marketing, advertising, web design, web development, interaction design, information design, copywriting, search engine marketing, and... perhaps others... I would...

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