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Innovating and Launching New Products in Healthcare

Nov 19, 2019 · London, United Kingdom

PURCHASE TICKETS IN EVENTBRITE: https://www.eventbrite.co.uk/e/innovating-and-launching-new-products-in-healthcare-tickets-73239763103?aff=ebdssbdestsearch

We all know how much impact tech and innovation can have to improve - and save -people’s lives when applied to the healthcare system.

However, innovating and launching new products in such a highly regulated environment may pose extremely daunting challenges. Strict regulation makes it difficult to have full interactions with patients or clinicians undermining the quality of customer discovery.

The approval processes can be long and complex since most of the times require multiple pilots therefore, increasing the time to complete market validation.

Moreover, not differently from any large and structured organisation where mistakes are not an option, we may face a sensible resistance to change.

But still, founders are succeeding. How do they do that?
How could they apply Lean Startup fundamentals in the healthcare industry?

We will have three speakers sharing their experience and point of view, including a representative from the NHS, late-stage startup and an early-stage startup.

18:00 Welcome drinks & pizza
18:30 Introduction to Lean Startup Principals
18:40 Introduction to tonight's speakers.
Affect.AI - Woochan Hwang. A venture working on voice-based biomarkers for depression severity monitoring. Graduates from MedTech SuperConnector accelerator run by Imperial College London who received £70k+ funding through Research England.
More speakers to be announced soon
19:00 Panel Discussion
19:45 Networking and drinks: Canvas breakdowns, get advice from Davide or Mark on your business idea and how to apply Lean Startup Methodology.
8:30pm: Close


DAVIDE TURI, Founding Partner, Studio Zao
Davide helps individuals and organisations to be more entrepreneurial by organising open innovation programs at Studio Zao. He is also resident business coach at Imperial College London, Entrepreneur in Residence at the Bradfield Centre in Cambridge and has been a successful entrepreneur himself (one exit).

MARK ELLIOTT, Business Coach and Lean Business Builder
Mark is a Business Coach and teaches on and off curriculum at Goldsmiths and SOAS University. He has formally built tech empires and wasted a lot of his own and other peoples money.


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