Following the resounding success of ourLinkedIn Summer Workshops . . . KMB will return with our Autumn Series of Workshops!
KMB | LinkedIn for Business Development
We look at making LinkedIn work harder for you. We reveal the secrets of search and how all profiles are visible through Google. The workshop helps you to engage with and find new clients.
You will learn to grow your network of contacts, how to best connect with clients, prospects and colleagues. You will learn targeting and approaching prospects using Advanced Search and other tools. You will find out how a recommended weekly LinkedIn routine is the key to LinkedIn success.
We will introduce to you how an optimised company page can be more effective at lead generation than your website will ever be.
10:00 – 11:00 Introduction to LinkedIn
LinkedIn Introduction and History
What is LinkedIn?
Why Are You On LinkedIn?
The LinkedIn Achievers Mind Set
11:00 – 12:00 LinkedIn for Business Development
Using Settings to ensure your activity is highly visible or not at all
LinkedIn as a Free CRM – Connected on All Devices
Finding, connecting with and nurturing prospective clients
Using LinkedIn messages to engage further
Using LinkedIn Inmail to connect and engage
Advanced people search secrets
Group strategies to win business
Finding and using groups to increase your visibility and profile
12:00 – 12:30 Lunch
12:30 – 13:30 LinkedIn for Business Development continued
13:30 – 14:00 LinkedIn Company Page Overview
Insight into how to make the LinkedIn company page work for you
Questions & Answers
Questions are encouraged throughout – the format is informal and informative with a mixture of slides and video to introduce the key areas we are looking at. We go online to demonstrate the capabilities of the site in live situations to optimise your understanding.
N.B. This is a hands on workshop. Bring your laptop with WI-FI enabled and logged into LinkedIn as internet connection is provided and we will be updating your LinkedIn status on the day.
Working lunch is provided