This conference is one in a series that the organizers throw twice a year to elevate the art and science of product development for technology and media firms.
The primary goal of the conference is to provide insight into strategy and technique for developing digital products that are used by lots of people, frequently.
Noah Brier, Percolate
Mike Brown, Aol Ventures
Chris Carella, Subjot
Idan Cohen, Boxee
Dennis Crowley, FourSquare
Kevin Kearney, Hard Candy Shell
Kenny Miller, KMCo
Rebecca Paoletti, Legion Enterprises
Andrew Pimentel, The Daily
Thomas Plunkett, Gawker Media (tentative)
Saadiq Rodgers-King, formerly of HotPotato
Matt Smith, Shutterstock
Ian Spalter, R/GA
Ty Ahmad-Taylor, FanFeedr
Henrik Werdelin, PreHype
9a-9.30a Light breakfast and mingling (food provided)
9.30-9.35 Welcome by Ty Ahmad-Taylor and Kevin Kearney
9.35-10.20 Noah Brier "Brand Tags: Building a Product out of a Small Idea"
10.30-11.15 Kevin Kearney, Hard Candy Shell "Unlimited Quarters: How Media Evolves In A Startup World"
11.15-11.45 Moderated Panel
12-12.45 Thomas Plunkett, Gawker Media "An Frank Interview About the Gawker Media Redesign"
12.45-1.30 Lunch/Break (food provided)
1.30-2.20 Kenny Miller, KMCo "How to Work Better ... A year with the Knicks and Rangers"
2.40-3.30p Ignite Presentations (eight presentations on insight) with introductions by Ian Spalter of R/GA
Henrik Werdelin, PreHype "What corporate product developers can learn from startups"
Chris Carella, Subjot "Failing Fast and Finding a Win"
Matt Smith, Shutterstock "Increasing Search Success: Relevance & Minding the Gap"
Rebecca Paoletti, Legion Enterprises "Why We Can’t Call It Branded Entertainment"
Mike Brown, Aol Ventures "Looking at Customer Development from a funding lens"
Saadiq Rodgers-King, formerly of HotPotato "Cooking with Hot Potato" (really.)
Ty Ahmad-Taylor, FanFeedr "Getting your social traffic weight up"
Idan Cohen, Boxee "Killing your darlings?(Again and again)"
Andrew Pimentel, The Daily "Anatomy of a Fail: sordid talesfrom the front line of new product design"
3.45-4.30 Dennis Crowley, FourSquare "FourSquare 3.0, How We Got There, Lessons Learned"
4.45-5 Recap/Endnote/Voting on best talk
Soho House also has rooms if you want to spend the night beforehand.