Frank Cowell on what Gold Mining can teach us about Systematically Generating Leads and Clients:
There's lots of talk about inbound lead generation through marketing automation these days. There's some really cool stuff happening, but the problem is that we're getting very distracted by all of the "shiny objects" at our disposal. As a result, there's a lot of jumping around from tactic to tactic with little to show for it.
Join Internet marketing veteran, Frank Cowell, as he shares what a reality TV show about gold mining taught him about how to systematically generate leads and customer opportunities, and curing "shiny object syndrome" once and for all. Frank will be teaching you the seven stages of setting up, operating, and growing a lead generation program that consistently produces results.
Frank Cowell from Elevator Agency - @frankcowell
Frank Cowell is President at Elevator, a digital brand strategy agency based in the San Diego, California area. He works regularly with CEOs, CMOs, and VPs of Marketing who are looking to create amazing brand experiences while driving inbound leads. A self-taught programmer with a deep understanding of technology, Frank enjoys a unique blend of brand development and marketing savvy that enables him to offer fresh perspectives on often-complex marketing concepts that he distills into actionable, easy-to-understand language. An energetic and entertaining speaker, Frank presents regularly to regional and national organizations on topics related to branding and digital marketing.
Wednesday, April 27, 2016 from 6:00 PM to 8:30 PM
57 Degrees - 1735 Hancock Street, San Diego, CA 92101
$15 online RSVP
Door - $25