Creative Marketing & PR Stunts with Saul Colt

Jul 21, 2016 · Toronto, Canada

Learn from Saul Colt how to incorporate PR Stunts into your startup marketing strategy.

Creative Marketing for a Startup is a hot button topic. Most startup marketers are not fortunate to have the budget needed to place an ad in the Super Blow, and many don't have the mindset necessary to discover creative ways to get attention and stand out more cheaply. Saul Colt lives and breathes this space. He has deployed wildly successful guerrilla marketing campaigns and PR stunts at ZipCar, FreshBooks, Hubba, among others. In this talk, he will simplify the process of "Stunting" a target, and explain how to get people talking about your company with as little budget as possible. 

A publicity stunt is anything that is engineered to get media coverage. Traction | Gabriel Weinberg

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Saul Colt specializes in word of mouth marketing, customer experience design, guerrilla marketing, event marketing, traditional public relations, and social media that drive bottom line results. He is highly skilled and experienced at partnering with business leaders and managing diverse teams to produce advanced solutions that increase revenue and reduce costs.

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Agenda

6:00pm: Networking

6:30pm: Presentation by Saul Colt

7:00pm: Q&A

7:30pm: Networking

9:00pm: Wrap up

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Tweet us using #GrowthHacking or #GrowthHackingTO

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Sponsors

Growth Collective: Marketing Management Outsourced. Helping our clients build their internal marketing capabilities.

EventMobi: #1 event app platform worldwide reaching thousands of event planners and millions of attendees in over 40 countries. 

Top Hat: A comprehensive teaching platform that helps professors like you easily create an interactive lecture experience.

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Event organizers
  • Growth Hacking Toronto

    Startups don't struggle to build their product. They struggle to build an audience and acquire new customers. This group is dedicated to combining technical, analytical and creative marketing techniques to test and optimize new ways of solving this problem. We'll cover growth hacking best practices, case studies and important skills. Whether you are coming to learn or to share a lesson learned, we want to hear from you. By popular demand, we have also created a monthly Newsletter sharing community highligh

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