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Content Strategy in An Hour

Wed, 15 Feb 2017 6:00 PM


Content Strategy in An Hour

We all need smart content, and content strategy is about working smarter, not harder. But developing a working content strategy for your company doesn’t have to take months of work. If you know the right questions, you can launch it on a single sheet of paper in under an hour. Join us this month to kick off 2017 with Isaac Szymanczyk of content agency Conveyor, to learn how you can build a working content strategy tomorrow. He’ll cover the absolute necessities to include, the people to involve, and the tools and techniques for fleshing out your content strategy over time based on your needs.

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    Content Strategy PDX

    "Content Strategy" describes the strategic approach to identifying, planning, collecting, creating, distributing and governing content. People interested in "Content Strategy" will likely be involved in the fields of communication, marketing, advertising, web design, web development, interaction design, information design, copywriting, search engine marketing, and... perhaps others... I would...

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