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Content Strategy & Marketing Technology

Thu, 17 Nov 2016 5:00 PM

Content Strategy & Marketing Technology

2014 Content Marketer of the Year Bryan Rhoads will share his presentation from this year's Content Marketing World conference, covering the benefits of designing your content strategy on top of the marketing stack. He'll use examples from his experience at Intel, where he designed sites like Intel IQ and ran the Creators Project with Vice Media.

WHEN: Thursday, November 17 | Doors at 6PM, Presentation at 6:30PM

WHERE: Cambia Health - 100 SW Market Street, Portland, OR

WHAT: Networking & food followed by presentation & discussion

Spread the word! #cspdx @CS_PDX on Twitter

Many thanks to Cambia Health for hosting this month's event!

ABOUT BRYAN

Bryan’s a maker of all things digital, working with the web and internet since the beginning. As head of global social marketing at Intel, Bryan wrote the company’s first tweet, educated executives on a little thing called Facebook and built content engines long before anyone was overusing the word. 

He extolled the virtues of authentic storytelling back when people couldn’t believe that content could exist without a banner ad or call to action – he’s still fighting the good fight. 

Bryan ran the now famous "Creators Project" partnership w/ VICE Media, founded Intel's iQ digital magazine and was awarded CMI's "Content Marketer of the Year" in 2014 among his 2-dozen awards including 12x Webbys.

Bryan pioneered digital “academic-industry” partnerships with his work with MIT’s Center for Digital Business and sitting on boards at Northeastern University and St. Joe’s. Now as a professor of advanced digital media at Portland State University, he’s made it his mission to educate and inspire the next generation of social marketers. 

Just this Fall, Bryan along with industry leader Angela LoSasso, founded “Atomic Creative Labs”. A new consultancy model that brings together specialized elements for digital business challenges.

Event Organizers
  • Content Strategy PDX

    "Content Strategy" describes the strategic approach to identifying, planning, collecting, creating, distributing and governing content. People interested in "Content Strategy" will likely be involved in the fields of communication, marketing, advertising, web design, web development, interaction design, information design, copywriting, search engine marketing, and... perhaps others... I would...

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