Big Content: Content Strategy to Facilitate Change Management

Oct 25, 2017 · Washington, United States of America


- Note the new location

- Registration is through Eventbrite (free for government, $10 for others)

Join us for drinks, appetizers and networking, followed by a discussion of how to facilitate change management using an integrated content strategy. 


The National Park Service’s Common Learning Portal allows members of the NPS workforce to find formal training, informal learning resources, and communities of learning all in one website. Due to the decentralized culture of the National Park Service, educational content for the portal comes from a vast network of subject matter experts and learning and development professionals.

To address this technical need (and also to assist with adoption of and engagement with the Common Learning Portal), the National Park Service has developed a network of Content Teams. Each team has unique publishing authority within the WordPress platform and has been trained in a unique content strategy which meets the needs of their content contributors - and end users.

Members of the NPS workforce who contribute to the varied Content Teams have many goals for doing so - ranging from an online platform to advertise formal training, to a collaborative work group facilitating organizational culture change.

In the workshop you will:

• Hear about the robust training initiative which NPS staff successfully implemented to support a custom technical training and content strategy for each content team.

• Discuss the benefits to engaging decentralized content teams as it pertains to platform adoption and organizational change management.


Anyone planning an Enterprise content effort for a federal agency or any organization with large content repositories


Rebecca Wyatt, Senior Consultant, Enterprise Knowledge LLC

Rebecca is a skilled trainer, web content strategist, and product owner who is focused on empowering teams and maximizing learning. Rebecca is a self-described "learning addict" who is at her best collaborating with and inspiring teams to greater success. In her free time, Rebecca spends her time chasing around two very active mutts, trying semi-successfully to keep them out of trouble.



Tori Peterson, Web Writer/Editor, National Park Service

Tori is the web writer-editor of the National Park Service’s new training website, the Common Learning Portal (CLP). She trains, assists and supports the site’s content authors and provides user help to end users. When Tori isn’t online, she’s frolicking in nature.


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